YAKIRA BELLA
Yakira Bella is a women's fashion brand defined by its "Playfully Sophisticated, Tastefully Bold" identity. This project involved translating that spirit into a visual language that feels fresh, feminine, and confidently expressive across every touchpoint.
2024-NOW
Fashion Branding
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Yakira Bella
Yakira Bella's Content
AI PROGRAM
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Where Was it Used
Designed to reach Yakira Bella's customer at every touchpoint, the content was adapted across email newsletters, Instagram, and print posters. The email led with seasonal collections and new arrivals, Instagram spotlighted individual pieces with a scroll-stopping crop and color palette, and the poster brought the full lookbook energy to a larger format — each surface speaking the same visual language, just scaled for where the audience was looking.
Detail & Care
Care was taken to ensure the typography scaled correctly across formats, the color palette stayed true from screen to print, and each layout felt native to its platform — nothing was simply resized and exported.
Love
Klaviyo
Full email marketing strategy for Yakira Bella, executed through Klaviyo, covering everything from list building to campaign execution to drive engagement, retention, and revenue.
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